{"id":10050,"date":"2021-02-01T11:53:40","date_gmt":"2021-02-01T10:53:40","guid":{"rendered":"https:\/\/www.youtransactor.com\/youtransactor-nomme-emilie-casteran-directrice-generale-afin-de-renforcer-sa-position-de-leader-sur-le-marche-des-tpe-mobiles\/"},"modified":"2021-02-02T14:44:11","modified_gmt":"2021-02-02T13:44:11","slug":"youtransactor-nomme-emilie-casteran-directrice-generale-afin-de-renforcer-sa-position-de-leader-sur-le-marche-des-tpe-mobiles","status":"publish","type":"post","link":"https:\/\/www.youtransactor.com\/fr\/youtransactor-nomme-emilie-casteran-directrice-generale-afin-de-renforcer-sa-position-de-leader-sur-le-marche-des-tpe-mobiles\/","title":{"rendered":"YouTransactor nomme \u00c9milie Cast\u00e9ran Directrice G\u00e9n\u00e9rale afin de renforcer sa position de leader sur le march\u00e9 des TPE mobiles"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"10050\" class=\"elementor elementor-10050 elementor-10036\" data-elementor-settings=\"[]\">\n\t\t\t\t\t\t<div class=\"elementor-inner\">\n\t\t\t\t\t\t\t<div class=\"elementor-section-wrap\">\n\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f41096a elementor-section-height-min-height elementor-section-boxed elementor-section-height-default elementor-section-items-middle\" data-id=\"f41096a\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-38f242e\" data-id=\"38f242e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap\">\n\t\t\t\t\t\t\t<div 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classifi\u00e9(e)<\/a>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-aa2fb5b elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"aa2fb5b\" data-element_type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">YouTransactor nomme \u00c9milie Cast\u00e9ran Directrice G\u00e9n\u00e9rale afin de renforcer sa position de leader sur le march\u00e9 des TPE mobiles<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-398c1b1 elementor-align-center elementor-widget elementor-widget-post-info\" data-id=\"398c1b1\" data-element_type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-6bd1949 elementor-inline-item\" itemprop=\"datePublished\">\n\t\t\t\t\t\t<a href=\"https:\/\/www.youtransactor.com\/fr\/2021\/02\/01\/\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-calendar-alt\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-date\">\n\t\t\t\t\t\t\t\t\t\t01\/02\/2021\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-095add3 elementor-widget elementor-widget-text-editor\" data-id=\"095add3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u00c9milie Cast\u00e9ran rejoint YouTransactor en qualit\u00e9 de Directrice G\u00e9n\u00e9rale dans l\u2019objectif de poursuivre l\u2019expansion internationale de la soci\u00e9t\u00e9 ainsi que sa strat\u00e9gie d\u2019innovation autour du paiement dans les objets connect\u00e9s.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">La Fintech fran\u00e7aise, bas\u00e9e \u00e0 Paris, s\u2019est impos\u00e9e comme un acteur majeur sur le march\u00e9 des terminaux de paiement mobiles gr\u00e2ce \u00e0 son produit phare, le uCube Touch.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">YouTransactor fournit les technologies \u00ab\u00a0hardware\u00a0\u00bb et logicielles qui seront mises en \u0153uvre lors du d\u00e9ploiement \u00e0 grande \u00e9chelle de TPE mobiles par des Fintechs de 1<\/span><span style=\"font-weight: 400;\">er<\/span><span style=\"font-weight: 400;\"> plan en 2021, et vise une hausse de son chiffre d\u2019affaire annuel de 50%.<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Dans un contexte de croissance rapide du march\u00e9 des TPE mobiles, YouTransactor a nomm\u00e9 \u00c9milie Cast\u00e9ran Directrice G\u00e9n\u00e9rale de la soci\u00e9t\u00e9. Dipl\u00f4m\u00e9e de Centrale Paris, et forte d\u2019une exp\u00e9rience internationale de 12 ans dans les services financiers chez Gemalto (Groupe Thales), elle a collabor\u00e9 avec les acteurs-cl\u00e9s du secteur des paiements au niveau mondial, et a d\u00e9ploy\u00e9 sur le terrain des technologies \u00e9mergentes. Dans le cadre de ses nouvelles fonctions, elle mettra en oeuvre la strat\u00e9gie de commercialisation de YouTransactor en Am\u00e9rique Latine, en Europe, aux \u00c9tats-Unis et en Inde. Elle devra accro\u00eetre l\u2019avance technologique de la soci\u00e9t\u00e9 dans les paiements \u00ab\u00a0IoT\u00a0\u00bb, poursuivre le d\u00e9veloppement de logiciels propri\u00e9taires, et renforcer les partenariats strat\u00e9giques existants sur le plan industriel.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">La Covid-19 a acc\u00e9l\u00e9r\u00e9 la migration vers les moyens de paiement \u00e9lectroniques, sans-contact, tout comme les passages en caisse rapide et les livraisons \u00e0 domicile. En d\u00e9pit d\u2019une \u00e9volution rapide des usages des consommateurs sous l\u2019effet de la pand\u00e9mie, ces nouvelles solutions centr\u00e9es sur l\u2019exp\u00e9rience client et l\u2019engouement pour le sans-contact devraient perdurer. Les Fintechs, tout comme les acqu\u00e9reurs traditionnels, montrent un int\u00e9r\u00eat accru pour le d\u00e9veloppement de solutions d\u2019acquisitions innovantes, comp\u00e9titives, sous la forme de terminaux innovants et compacts, en ligne avec les attentes du march\u00e9.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">En 2020, YouTransactor a lanc\u00e9 le uCube Touch, un TPE mobile de haute performance, deux fois plus petit qu\u2019un smartphone, devenant de ce fait le plus petit appareil certifi\u00e9 disponible sur le march\u00e9. Il permet aux marchands d\u2019accepter le mode de paiement favori de leurs clients parmi le sans-contact, les paiements carte \u00e0 puce avec PIN, les m\u00e9thodes bas\u00e9es sur un QR code, ainsi que d\u2019\u00e9mettre des factures \u00e9lectroniques, gr\u00e2ce \u00e0 une solution \u00e9volutive au co\u00fbt particuli\u00e8rement attractif.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">En outre, des acteurs majeurs de la Fintech pr\u00e9voient de d\u00e9ployer des offres diff\u00e9renciantes de TPE mobiles sous leur marque propre. YouTransactor a acquis un savoir-faire in\u00e9gal\u00e9 dans l\u2019accompagnement de leurs besoins, via le design de terminaux mobiles en marque blanche et d\u2019architectures de paiement cl\u00e9s-en-mains, tout en respectant des d\u00e9lais de mise sur le march\u00e9 tr\u00e8s ambitieux. En 2021, des projets embl\u00e9matiques bas\u00e9s sur les technologies de YouTransactor seront sur le devant de la sc\u00e8ne, comme un gage des capacit\u00e9s d\u2019innovation de la soci\u00e9t\u00e9.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00ab\u00a0<\/span><i><span style=\"font-weight: 400;\">YouTransactor a d\u00e9montr\u00e9 son expertise unique et sa capacit\u00e9 \u00e0 ex\u00e9cuter la vision de ses clients, par le design de TPE innovants et le d\u00e9veloppement de solutions de paiement s\u00e9curis\u00e9es sur-mesure dans des d\u00e9lais records\u00a0\u00bb, <\/span><\/i><span style=\"font-weight: 400;\">d\u00e9clare \u00c9milie Cast\u00e9ran, Directrice G\u00e9n\u00e9rale<\/span><i><span style=\"font-weight: 400;\">. <\/span><\/i><span style=\"font-weight: 400;\">\u00ab\u00a0<\/span><i><span style=\"font-weight: 400;\">Alors que de nouvelles opportunit\u00e9s commerciales se pr\u00e9sentent, je suis convaincue de notre facult\u00e9 \u00e0 livrer des solutions de pointe et comp\u00e9titives gr\u00e2ce \u00e0 de solides bases technologiques.\u00a0\u00bb<\/span><\/i><\/p>\n<p><i><span style=\"font-weight: 400;\">\u00ab\u00a0Je suis tr\u00e8s heureux d\u2019accueillir \u00c9milie Cast\u00e9ran, dont l\u2019exp\u00e9rience internationale et dans le domaine des paiements est un atout majeur pour acc\u00e9l\u00e9rer notre croissante soutenue sur le march\u00e9 des TPE mobiles, gr\u00e2ce \u00e0 l\u2019innovation et \u00e0 notre expansion g\u00e9ographique \u00bb, <\/span><\/i><span style=\"font-weight: 400;\">d\u00e9clare Serge Ragozin, Pr\u00e9sident de YouTransactor.<\/span><\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-452929d elementor-widget elementor-widget-image\" data-id=\"452929d\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div 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Cast\u00e9ran rejoint YouTransactor en qualit\u00e9 de Directrice G\u00e9n\u00e9rale dans l\u2019objectif de poursuivre l\u2019expansion internationale de la soci\u00e9t\u00e9 ainsi que sa strat\u00e9gie d\u2019innovation autour du paiement dans les objets connect\u00e9s. La Fintech fran\u00e7aise, bas\u00e9e \u00e0 Paris, s\u2019est impos\u00e9e comme un acteur majeur sur le march\u00e9 des terminaux de paiement mobiles gr\u00e2ce \u00e0 son produit phare, &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.youtransactor.com\/fr\/youtransactor-nomme-emilie-casteran-directrice-generale-afin-de-renforcer-sa-position-de-leader-sur-le-marche-des-tpe-mobiles\/\" class=\"more-link\">Continuer la lecture<span class=\"screen-reader-text\"> de &laquo;&nbsp;YouTransactor nomme \u00c9milie Cast\u00e9ran Directrice G\u00e9n\u00e9rale afin de renforcer sa position de leader sur le march\u00e9 des TPE mobiles&nbsp;&raquo;<\/span><\/a><\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"_mi_skip_tracking":false},"categories":[40,15],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>YouTransactor nomme \u00c9milie Cast\u00e9ran Directrice G\u00e9n\u00e9rale afin de renforcer sa position de leader sur le march\u00e9 des TPE mobiles - YouTransactor<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.youtransactor.com\/fr\/youtransactor-nomme-emilie-casteran-directrice-generale-afin-de-renforcer-sa-position-de-leader-sur-le-marche-des-tpe-mobiles\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"YouTransactor nomme \u00c9milie Cast\u00e9ran Directrice G\u00e9n\u00e9rale afin de renforcer sa position de leader sur le march\u00e9 des TPE mobiles - YouTransactor\" \/>\n<meta property=\"og:description\" content=\"\u00c9milie Cast\u00e9ran rejoint YouTransactor en qualit\u00e9 de Directrice G\u00e9n\u00e9rale dans l\u2019objectif de poursuivre l\u2019expansion internationale de la soci\u00e9t\u00e9 ainsi que sa strat\u00e9gie d\u2019innovation autour du paiement dans les objets connect\u00e9s. La Fintech fran\u00e7aise, bas\u00e9e \u00e0 Paris, s\u2019est impos\u00e9e comme un acteur majeur sur le march\u00e9 des terminaux de paiement mobiles gr\u00e2ce \u00e0 son produit phare, &hellip; Continuer la lecture de &laquo;&nbsp;YouTransactor nomme \u00c9milie Cast\u00e9ran Directrice G\u00e9n\u00e9rale afin de renforcer sa position de leader sur le march\u00e9 des TPE mobiles&nbsp;&raquo;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.youtransactor.com\/fr\/youtransactor-nomme-emilie-casteran-directrice-generale-afin-de-renforcer-sa-position-de-leader-sur-le-marche-des-tpe-mobiles\/\" \/>\n<meta property=\"og:site_name\" content=\"YouTransactor\" \/>\n<meta property=\"article:published_time\" content=\"2021-02-01T10:53:40+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-02-02T13:44:11+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.youtransactor.com\/wp-content\/uploads\/2021\/02\/YouTransactor-New-CEO-Emilie-Casteran-1024x683.png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Raksha Atrawalkar\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.youtransactor.com\/#website\",\"url\":\"https:\/\/www.youtransactor.com\/\",\"name\":\"YouTransactor\",\"description\":\"Reinventing Payment in Mobility\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.youtransactor.com\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/www.youtransactor.com\/fr\/youtransactor-nomme-emilie-casteran-directrice-generale-afin-de-renforcer-sa-position-de-leader-sur-le-marche-des-tpe-mobiles\/#primaryimage\",\"inLanguage\":\"fr-FR\",\"url\":\"https:\/\/www.youtransactor.com\/wp-content\/uploads\/2021\/02\/YouTransactor-New-CEO-Emilie-Casteran.png\",\"contentUrl\":\"https:\/\/www.youtransactor.com\/wp-content\/uploads\/2021\/02\/YouTransactor-New-CEO-Emilie-Casteran.png\",\"width\":1536,\"height\":1024},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.youtransactor.com\/fr\/youtransactor-nomme-emilie-casteran-directrice-generale-afin-de-renforcer-sa-position-de-leader-sur-le-marche-des-tpe-mobiles\/#webpage\",\"url\":\"https:\/\/www.youtransactor.com\/fr\/youtransactor-nomme-emilie-casteran-directrice-generale-afin-de-renforcer-sa-position-de-leader-sur-le-marche-des-tpe-mobiles\/\",\"name\":\"YouTransactor nomme \u00c9milie Cast\u00e9ran Directrice G\u00e9n\u00e9rale afin de renforcer sa position de leader sur le march\u00e9 des TPE mobiles - 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